Checkatrade members furious over shake-up that means customers must contact them via the site
Tradesman directory Checkatrade is facing criticism from its founder and its members over a new customer contact policy.
Kevin Byrne, who sold his firm to FTSE 250 domestic repairs giant HomeServe in 2017, told The Mail on Sunday he is weighing up an audacious plan to launch a new company that would rival Checkatrade.
Tradesmen could previously list their personal phone numbers and email addresses on their Checkatrade pages for customers to contact them.
Tradesmen could previously list their personal phone numbers and email addresses on their Checkatrade pages
But the rules are changing so that contact will be conducted via Checkatrade-owned phone numbers and company email addresses.
Checkatrade pointed out that this enables them to block spam calls, but the scheme has come under fire from Checkatrade members.
Byrne said he had been ‘horrified’ by some of the negative comments and said he would not have made the new policy compulsory.
A spokesman for Checkatrade said 30,000 members had been consulted but fewer than 1 per cent had opted out.