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How Code Institute boss Jim Cassidy cracked the e-learning market – The Times


Jim Cassidy was meant to be in Singapore on St Patrick’s Day. As the coronavirus swept through Asia, the chief executive of Code Institute changed his travel plans to Sweden, another key market for the online education company. The virus got there first too, leaving Cassidy in his deserted office in Dublin on the day after St Patrick’s Day — sitting a safe distance away.

He sent his 50 staff home on March 12, the day when the taoiseach Leo Varadkar announced schools would close and introduced the concept of social distancing to Ireland. Code Institute had trialled working from home earlier in the month, so it was well set for the move.

“Sometimes it pays to be paranoid,” says Cassidy. “As soon as the