Indifi partners with Retailio to strengthen its presence in pharma sector

Following its foray into the pharma segment, Indifi has now partnered with B2B pharma marketplace company Retailio. Through this association, Indifi will be pre-approving and providing pharma retailers with its curated credit options to meet small working capital requirements throughout India.

Retailio is used by retailers to order products from distributors and make payments to them. The company will now have a lending option as well. Retailers can now take small loans from Indifi’s tech-driven lending platform, and ensure smooth working capital management. The partnership allows Indifi to cater to around 100,000 retailers present on the Retailio platform.

In a statement, Alok Mittal, Indifi’s CEO and founder said, “One of the biggest challenges most retailers face in the pharma space is the lack of access to small ticket credits. This makes it difficult for them to ensure smooth functioning of their businesses. By collaborating with Retailio, we aim to tackle this pain point and equip retailers with credit facilities to buy inventory from suppliers and ensure timely and seamless procurement in the process.”

“Working capital is one of the major challenges faced by small businesses today which needs a solution. Having Indifi onboard is a step towards forging a partnership to provide assistance to them,” said Rupesh Pathak, Director – Retailio in a statement.

Since its inception, Indifi has served numerous businesses with its array of credit options. To take this vision forward, Indifi has launched industry-specific credit products that meet the working capital requirements of that segment. It has recently forayed into the pharma segment, and this new association with Retailio is another step to serve a larger base of customers in this segment.

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