As part of the restructuring, Rohit Gupta will transition from his role as chief revenue officer – Ad Sales and International Business to take on the responsibility of an advisor to the management and the board.
Gupta, who has been with the company for over two decades, will be advising senior management on industry trends, developments and work closely with MD & CEO NP Singh on various industry issues that could positively impact the company’s strategy and growth, SPN said in a statement.
Sandeep Mehrotra has been elevated to the position of head – Ad Sales, Network Channels. He will directly report to Singh.
Meanwhile, Rajesh Kaul, in addition to his existing role as the chief revenue officer – Distribution and Business Head – Sports, will take on additional charge of international sales and will work in-collaboration with the digital team to expand SPN’s brand presence and reach across the world.
Neeraj Arora, currently heading international sales will be reporting to Kaul.
“SPN has embarked on Vision 3.0 to create a future-ready organisation based on a culture powered by corporate values and a management structure backed by an operating model that accelerates growth,” said NP Singh. “All leadership changes announced today are reflective of that evolutionary intent.”
The company said this alignment will enable an end-to-end view of opportunities at play between channels and digital, enabling it in taking decisions best suited for the network’s growth.
Tushar Shah, business head, English, Factual Entertainment and Sony AATH, will take on an additional role of the newly created position of chief marketing officer (CMO) for SPN. His expanded role will include taking the corporate brand to the consumer and furthering its reach besides managing his existing channel portfolio.
Aditya Mehta, in addition to his current role of corporate strategy and business development, will spearhead the formation of Data Analytics centre of excellence to strengthen SPN’s approach to being a data driven organisation.
He will also be responsible for business monetisation which will leverage the power of data and act as a bridge between digital and linear revenue opportunities.
Nitin Nadkarni, chief finance officer (CFO) will take additional charge of the Broadcast Operations and Network Engineering (B.O.N.E) department. Kingshuk Bhattacharya –Head, B.O.N.E. will now report to Nadkarni.
“The organisation remodelling is a result of our constant focus to strengthen our talent and leadership capabilities and will ensure that we stay ahead of the curve in a dynamic media and entertainment industry,” said Manu Wadhwa, chief human resources officer, SPN.