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The Development of The MICE Industry in London

The Development of The MICE Industry in London

The UK capital is a recognised pioneer when it comes to the growing MICE industry. With its top conference hotels for meetings and events, London has become a global MICE destination and therefore often is the first choice for many worldwide businesses.

MICE stands for Meetings, Incentives, Conferences and Events and therefore refers to a specific type of business travel. The MICE-focussed hospitality industry is unique in that it often means hotels are accommodating large group bookings as well as providing additional facilities and services. MICE bookings frequently combine accommodation and food with hosting events, from conferences to client parties, team building and networking meetings.

Why London is a key MICE destination

As both one of the world’s foremost financial centres and an important tourist destination, it is little wonder that London is also one of the top global MICE destinations. Part of this trend is thanks to the city’s long and established tradition of boasting an excellent hospitality industry, one which is fast to adapt to the changing needs of businesses, especially when it comes to functions such as conferences and events. 

Statistics from Visit Britain demonstrate the size of the business tourism industry: in 2018 over £4.51 billion was spent on business travel in the UK. 8.45 million business tourists visited the UK and spent over 34 million nights in one of the various conference hotel venues in London and the rest of the country.

Top London Hotels for Conferences

There is a fantastic choice of hotels with meeting rooms in London, found all over the city. A particularly huge number of hotels with conference facilities can be found in the Southwest of London (Kensington and Earls Court) close to the Excel Centre. Other business hubs in the city with a wide choice of conference hotel venues include Canary Wharf, the City and newly established business hubs such as Shoreditch in East London.

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Those looking not just for excellent facilities but conference hotels for events that also impress with their legacy and heritage should consider the newly renovated Great Northern Hotel in Kings Cross, the Andaz Hotel at Liverpool Street Station or the St Pancras Renaissance Hotel. Luxury MICE travel is another growing area with companies keen to host their events at one of the elegant hotels in Mayfair and Park Lane. There is, for example, the 5-star Shangri-La Hotel in The Shard or Landing 42, London’s highest event space located at the top of the Leadenhall Building.

As a global meeting place with excellent access to the rest of Europe and some of the world’s best event and conference facilities, it’s no surprise that London has established itself as a leading MICE destination.  

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