NEW DELHI: IT services major Tata Consultancy Services (TCS) on Tuesday said its partnership with Virgin Atlantic, one of the UK’s leading airlines, has been expanded to create innovative customer experiences.

The strategic technology partnership with TCS, which began in 2004, supporting back-end IT functions, now covers new technology programmes on digital channels, contributing directly to Virgin Atlantic’s vision to be the world’s most loved travel company, a statement said.

Working with TCS has enabled Virgin Atlantic to identify the next digital innovations, including real-time analysis of data, automated re-fuelling and various proofs of concepts in areas such as voice-enabled bookings, it added.





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