industry

Magicpin integrates Domino's Pizza with ONDC



Offline fashion discovery and savings platform Magicpin has integrated of Domino’s Pizza within the Open Network for Digital Commerce (ONDC).

It plans to bring in over 1300 stores in next 45 days on the network via magicpin and is currently live in Delhi-NCR, Bengaluru with over 550 outlets.

Magicpin had recently touched 50,000 food orders in a single day under ONDC umbrella, largest aggregator/supplier on ONDC network.

“Pizza is one of the top food items ordered across 5 lakh SKUs on our platform. The ONDC model breaks down the e-commerce value chain, offering a user-friendly platform for customers to explore and order. We have rapidly scaled to nearly 50,000 orders a day,” said Anshoo Sharma, CEO & co-founder at magicpin.

By leveraging the ONDC via magicpin, Domino’s aims to enhance customer accessibility, streamline the ordering process and diversify its online sales channels.

Currently food chains like Rebel Food brands (Faasos, Oven Story, Behrouz Biryani), McDonald’s, Burger King, WowMomo, Pizza Hut, Nirula’s, Krispy Kreme, Taco Bell, Barbeque Nation, Barista are also live on ONDC network via magicpin on other buyer apps such as Paytm, Phonepe’s Pincode and Ola.

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