Recordent introduces WhatsApp as new medium for payment reminder notifications to benefit MSMEs

Recordent, a credit and payment reporting platform, announced the introduction of WhatsApp as an additional payments reminder medium apart from the existing ones like E-Mail, SMS and IVR. This addition is custom-tailored to enhance engagement and uplift collection rates, specifically benefiting SMEs and MSMEs, the company said.

For small and medium enterprises (SMEs), timely payments are crucial to maintain operational balance. Any delay in payments can disrupt their cash flow, impacting day-to-day operations, inventory management, and growth opportunities. This disruption often extends to their ability to pay vendors or employees promptly, affecting overall business stability.

The integration of WhatsApp for payment reminders brings multiple advantages for business operations & efficiency. Through personalised messages, individual client needs are met, ensuring prompt payments. This new feature of notifications via WhatsApp expedites reminders, ensuring timely notifications are read within minutes, thereby significantly reducing delays and enhancing overall system efficiency.

“We understand the critical role of timely payments for our sellers and the pivotal function of effective communication in achieving this objective. Our integration of WhatsApp as a convenient and cost-effective solution for payment reminders, alongside the newly added Collection notices from Recordent’s Credit Registry, underscores our commitment to offering comprehensive solutions that adapt to our client’s evolving needs. Our dedication remains steadfast in providing our clients with cutting-edge solutions and services for their financial success,” Winny Patro, CEO and Co-founder of Recordent Pvt Ltd, in a statement.

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