Forget your 4K TV – smart new way to watch telly arrives in the UK tomorrow

Millions of us love binging on boxsets via our 4K TVs but these giant screens aren’t the most appealing things to have stuck in the corner of our rooms. LG is now hoping its latest gadget, called the CineBeam Q, can help improve the overall aesthetics when settling down for a night of movies and blockbuster entertainment.

This new projector has been created to blend in better with its surroundings with the Korean firm hoping it will suit even the most design-conscious of living rooms. It comes in a small but striking design that’s covered in premium matt and glossy metal.

Once switched on, users will be able to beam an image up to 120 inches in size onto any wall they fancy with it even able to display content in stunning 4K.

To help improve the user experience, it comes equipped with features such as Auto Screen Adjustment which adjusts the focus and optimises image placement without owners needing to dig into endless settings. It will also create the correct image size automatically for the wall it’s projecting onto – eliminating the inconvenience of the setup process.

Unlike a standard telly which often sits in the same place, the CineBeam Q is fully portable allowing it to be moved from room to room without any fuss – it even gets a neat carry handle so you don’t drop it.

So what about things to watch? That should be covered thanks to this projector including LG’s popular webOS platform built in. This software easily lets viewers watch their favourite shows with seamless access to streaming services like Netflix, Disney+, Prime Video, and YouTube.

Anyone with an iPhone, iPad or MacBook can also beam link them up wirelessly to the CineBeam Q via Apple’s AirPlay 2 technology.

Even when it’s not being used for a boxset binge it can still be pretty useful. LG says its CineBeam Q projector comes with a Light Drawing function to enhance the ambience of spaces via digital images. This image-mapping feature projects images onto walls for peaceful mood lighting.

It all sounds pretty impressive but it should be for the price. The CineBeam Q is out tomorrow, April 1, and will cost you £1299.99.

“The LG CineBeam Q stands out as a truly unique projector, not only for its exceptional picture quality and impressive visuals but also for its ability to seamlessly blend into any home environment as a stunning art piece,” said YS Lee, vice president and head of the IT business unit of LG Business Solutions Company. “

Content lovers will be delighted by the portability of the projector lineup, which delivers unparalleled cinematic viewing experiences anytime, anywhere.”


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