Equitable, Affordable and Sustainable: How the Micromobility Market can Change the Planet

Equitable, affordable and sustainable: how the micromobility market can change the planet

As micromobility solutions become a growing commute of choice for residents in densely-populated cities worldwide, the potential of electric micromobility vehicles for offsetting the effects of climate change is already becoming apparent. This article explores some of the possibilities of the micromobility market for changing the planet—moving the world forward as a healthier, cleaner and affordable alternative for all.

The transportation sector is one of the largest sources of greenhouse emissions, and a significant percentage of those come from fossil-fuel-powered passenger vehicles. If we heed the recent micromobility trends, urban investments in micromobility solutions and infrastructure have the potential to reduce traffic and air pollution considerably. According to a study by the University of California, Davis, a global shift to cycling and electric biking could cut carbon dioxide emissions from urban transport by up to 10 percent by 2050—saving society almost $25 trillion. 

Micromobility solutions generally refer to small, lightweight and often electric-powered vehicles that operate below 25 km/h (15 mph). Used for short trips, these solutions could include anything from electric bicycles, scooters, skateboards, unicycles and hoverboards. The future of transportation and micromobility lies in the willingness of governments and policymakers to invest in infrastructure and urban renewal—making e-bikes, scooters and other micromobility vehicles the preferred, safer and more attractive option.

Reduce, Reuse and Recharge 

Far beyond the obvious benefits of lowering car dependency and reducing congestion, investing and scaling shared micromobility solutions can change the planet in more ways than one. These include:

  1. Promoting Inclusive Multimodal Mobility Networks: multimodal networks connect different mobility services through a single digital platform. For example, by integrating a bike sharing system with local public transit, micromobility vehicles are a cost-effective solution for the ‘last-mile problem’—the difficulty of getting from transit hubs to the final destination. Micromobility solutions can also drastically improve affordable community mobility to jobs and services.
  2. Providing Equitable, Effective Transportation Options: public transit and public space do not always offer equal access to all areas of a city, nor does urban design prioritize the pedestrian’s needs and safety. Unlike the burdens of car ownership and dangers of car-centric infrastructure, cities can shift the balance of power (and urban design) by supporting more sustainable, safe and equitable modes of transportation. Micromobility providers such as bike-sharing or e-bike rentals are viable options that won’t break the bank for your average customer.
  3. Environmental Sustainability: scaling the environmental benefits of micromobility solutions must include electric vehicles, bikes, and scooters. Policymakers, governments and micromobility providers should invest in charging infrastructure, helping to reduce traffic congestion, reduce carbon emissions and air pollution.
  4. Electrifying Operational Change: micromobility’s contribution to environmental sustainability is not limited to the vehicles alone, but revolutionizing operational practices that reduce the carbon footprint of the transportation sector. User-first micromobility vehicles prioritize the rider experience and build long-term momentum for market demand in scalable, reusable solutions, such as rebalancing and battery swapping trips or solar-powered e-bike stations. 
  5. Innovative Technologies and Market Shifts: as demand for micromobility surges worldwide, its popularity will lead to the development of new business models. For example, many companies are developing electric vehicles, batteries and charging stations specifically for micromobility. The growth of the micromobility market will also create new jobs in manufacturing, maintenance, logistics and the service industry. As the market grows, it is likely to create even more economic opportunities and stimulate innovation in ESG-driven solutions.

Keep pace with the trends shaping the future of micromobility and make a real difference with user-first, evidence-based automotive technology solutions. Reduce your carbon footprint and be a part of the wave of change in the micromobility market. 

Jumpstart your journey with Star consulting services. Their cross-industry teams design and develop integrated mobility and vehicle platforms to create immersive, electrifying rider experiences. Be part of the wave of change in the micromobility market.

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